Momentum Worldwide - American Express Experience
OUR CLIENT
Momentum Worldwide (MWW) is a part of the Interpublic Group of Companies. Founded in 1987, Momentum is a global agency on six continents with more than 40 offices around the world that delivers total brand experiences by blending creativity, technology, strategy, insights and flawless execution.
PROJECT
Momentum Worldwide NY had us come in to assist as Producer along with technical direction and production management for a special American Express / Chicago Bulls / Garrett Popcorn outdoor event. Daly Plaza in the heart of the Chicago business district was the event site of choice. Setup the evening prior was a challenge with torrential downpours and high wind gusts. A great, experienced team makes all the difference. American Express cardholders and the general public were allowed to enter at no charge. The event was calibrated to highlight small businesses in the Chicago business district. The event included personal appearances by Chicago Bulls legends Horace Grant and Tony Kukoc, championship rings and trophies for photo ops and exclusive Garrett Popcorn integrations, set in a festive Happy Hour feel environment with games, music, small businesses, food trucks, and beer/wine tastings. Special thanks to the entire Momentum Worldwide team in NYC - Jillian Tapper, Dooner Smith and James Gavigan
E1 SERVICES
E1 provided an array of comprehensive Producer /Technical Director and production management services including operational logistics, event site coordination, production resources, vendor bids, landlord and Chicago DoB compliance inspection and certification, scenic design and fabrication, scheduling, budgeting, labor calls and all other required resources. All services were directly coordinated with the various internal MWW teams.